June 18, 2024

Developing an Elevator Pitch – First Impressions Matter


Elevator-PitchIn simple words, an elevator pitch is a brief presentation that’s designed to grab the attention of potential prospects in a compelling and comprehensive manner.

So, if you had one minute with Oprah or someone you admire in your industry, what would you say to capture their attention?

Criteria for a successful elevator pitch:

It must be Quick, Clear, and Concise! Attention grabber is important too.

Be clear; use a proper speed & tone so that you avoid rushing your message.

Show your enthusiasm using appropriate excitement while telling the story. Enthusiasm plays a key role if you want to draw the attention of your target audience.


Does your elevator pitch answer the following questions…..

Who are you?

What do you do?

Who is your target audience?

What separates you from other businesses in your industry?

How do you bring value and benefits to your prospects?


Get a note card and have a 30-sec and 60-sec elevator pitch ready. Then start to practice and test to see what sticks. This is one area I love helping my clients shine!!!


Share your elevator pitch with us!

What I am looking for next is……


To your business & life success,

Shannon Gronich


Honeymoon after 6 months


Thank goodness we waited for our honeymoon!! I think having the time pass, has helped facilitate a time to enjoy, moved to deeper intimacy and healing on our honeymoon. After 6 months (tomorrow) since we have been married, we have had the pleasure and pain of getting to know each other. Yes, I did say pain, however the pleasure…..way out ways anything else. From successful couples I look to as role models, they all say the first year of getting to know each other and living together is always a challenge. I think moving in with anyone at first, takes some adjusting. According to the “eXperience the game” ,they define the word challenge as an opportunity for growth. YIPPEE for GROWTH!!! I don’t always feel that way at the time, but do my best to remember everything is for a reason and a blessing that may not be revealed at this moment.

In 6 months, we have packed up an entire home and moved Ari from LA. I will forever be grateful he did this to be with me. To move to Brevard County Florida of all places. It’s a beautiful community and I have lots of wonderful warm welcoming friends, however it’s not LA…his home of over 15 years. He became an instant step-father of two teenagers. Another major change, as I have lived independently for years and Ari has lived with roommate and alone for most of his life with no children. He is a natural father though….bringing so much love, wisdom and patience to our home. We have been having wonderful family meetings with the children’s father (Jari) and girlfriend (Cindy) as new things arise during our time of change. I wish all parents could have the relationship with their x’s the way I do!!! I feel blessed to have a husband that believes and lives for community, as I do. Alex and Makayla (our children) now have a stronger family unit than ever before.

So today I am focused on gratitude for God’s timing….6 months later to our dream vacation. Sometime things don’t happen the way we expect or want, however in God’s timing, it’s all perfect! Neither of us have been to Hawaii before and the energy here is powerful!!!!


Day 20 of my fasting journey!!!


I am looking back over this journey and wishing I had kept a daily diary or blog about my fast.  Then I realized it’s never to late to start anything.  Louise Hay started Hay House Publishing at the age of 60….always an inspiring story for me!! 

So…28 days ago when my husband and I watched “Fat, Sick and Nearly Dead” I was reminded of the power of juicing and cleansing.  Immediately, I woke up with the motivation to clean out my system.  We have started juicing, enemas and focusing on healing our bodies and minds through food (or the lack thereof)!!  Amazing – when I asked “what do I need to let go of in my life that is not supporting me or that is not for my highest good?” – the Universe starts working!!! 

We find our parents are nervous about the assumed lack of food in such a regimen, but really when juicing all the food we do, we are getting way more nutrients than we would normally by eating.  Some weeks we have consumed 5-7 bunches of kale, collard greens and spinach, 5-6 bunches of celery, 10 lbs of apples and carrots and more!!  

I have seen so many mysterious things happening on this fast.  My relationships are changing, my body and soul are changing. I am seeing things through a new pair of glasses.  The first day I opened the refrigerator 8 times…LOL!!   I am continuing to see my food addiction in a new light, when I feel the need to eat but am not really hungry.  I have this desire to eat when I am nervous or emotional.  Seems like a way to stuff my feelings!!

When I first started to utilize coffee enemas, which clean the liver, I had a lot of anger and was feeling very short with people around me.  I know that according to Chinese medicine, the liver holds anger….so that was no surprise.  I love how I feel after the enema….I have lots of energy and feel really light as a person!!!  When preparing the coffee enemas, I follow the guidelines of the Gerson Therapy.  They have successfully cured cancer for over 70 years in Mexico and they give the entire protocol away in their book!!  

To read more go to www.ConsciousLivingSpace.com 


UCLA on Alzheimer’s Disease. SO INFORMATIVE.


Food for Thought

Excerpted from Jean Carper’s newest book: 
100 Simple Things You Can Do to Prevent Alzheimer’s

“The idea that Alzheimer’s is entirely genetic and unpreventable is perhaps the
greatest misconception about the disease,” says Gary Small, M.D., director of
the UCLA Center on Aging.
 Researchers now know that Alzheimer’s, like heart
disease and cancer, develops over decades and can be influenced by lifestyle
factors including cholesterol, blood pressure, obesity, depression, education,
nutrition, sleep and mental, physical and social activity.

The big news: Mountains of research reveals that simple things you do every day might cut your odds of losing your mind to Alzheimer’s.

In search of scientific ways to delay and outlive Alzheimer’s and other
dementias, I tracked down thousands of studies and interviewed dozens of
experts. The results in a new book:
 100 Simple Things You Can Do to
Prevent Alzheimer’s and Age-Related Memory Loss
 (Little, Brown; $19.99). 
Here are 10 strategies I found most surprising.

1.  Have coffee. In an amazing flip-flop, coffee is the new brain tonic. A large
European study showed that drinking three to five cups of coffee a day in
midlife cut Alzheimer’s risk 65% in late life. University of South Florida
researcher Gary Arendash credits caffeine: He says it reduces dementia-causing amyloid in animal brains. Others credit coffee’s antioxidants. So drink up, Arendash advises, unless your doctor says you shouldn’t.

2.  Floss. Oddly, the health of your teeth and gums can help predict dementia. University of Southern California research found that having periodontal disease before age 35 quadrupled the odds of dementia years later. Older people with tooth and gum disease score lower on memory and cognition tests, other studies show. Experts speculate that inflammation in diseased mouths migrates to the brain.

3.Google. Doing an online search can stimulate your aging brain even more than reading a book, says UCLA’s Gary Small, who used brain MRIs to prove it. The biggest surprise: Novice Internet surfers, ages 55 to 78, activated key memory and learning centers in the brain after only a week of Web surfing for an hour a day.

4. Grow new brain cells. Impossible, scientists used to say. Now it’s believed that thousands of brain cells are born daily. The trick is to keep the newborns
alive. What works: aerobic exercise (such as a brisk 30-minute walk every day), strenuous mental activity, eating salmon and other fatty fish, and avoiding obesity, chronic stress, sleep deprivation, heavy drinking and vitamin B deficiency.

5. Drink apple juice. Apple juice can push production of the “memory chemical” acetylcholine; that’s the way the popular Alzheimer’s drug Aricept works, says
Thomas Shea, Ph.D., of the University of Massachusetts. He was surprised that old mice given apple juice did better on learning and memory tests than mice that received water. A dose for humans: 16 ounces, or two to three apples a day.

6. Protect your head. Blows to the head, even mild ones early in life, increase odds of dementia years later. Pro football players have 19 times the typical rate of memory-related diseases. Alzheimer’s is four times more common in elderly who suffer a head injury, Columbia University finds. Accidental falls doubled an older person’s odds of dementia five years later in another study. Wear seat belts and helmets, fall-proof your house, and don’t take risks.

7. Meditate. Brain scans show that people who meditate regularly have less cognitive decline and brain shrinkage – a classic sign of Alzheimer’s – as they age. Andrew Newberg of the University of Pennsylvania School of Medicine says yoga meditation of 12 minutes a day for two months improved blood flow and cognitive functioning in seniors with memory problems.

8. Take D. A “severe deficiency” of vitamin D boosts older Americans’ risk of
cognitive impairment 394%, an alarming study by England’s University of Exeter finds. And most Americans lack vitamin D. Experts recommend a daily dose of 800 IU to 2,000 IU of vitamin D3.

9. Fill your brain. It /u>https://brain.it/> ‘s called “cognitive reserve.” A rich accumulation of life experiences – education, marriage, socializing, a stimulating job, language skills, having a purpose in life, physical activity and mentally demanding leisure activities – makes your brain better able to tolerate plaques and tangles. You can even have significant Alzheimer’s pathology and no symptoms of dementia if you have high cognitive reserve, says David Bennett, M.D., of Chicago’s Rush University Medical Center.

10. Avoid infection. Astonishing new evidence ties Alzheimer’s to cold sores, gastric ulcers, Lyme disease, pneumonia and the flu. Ruth Itzhaki, Ph.D., of the University of Manchester in England estimates the cold-sore herpes simplex virus is incriminated in 60% of Alzheimer’s cases. The theory: Infections trigger excessive beta amyloid “gunk” that kills brain cells. Proof is still lacking, but why not avoid common infections and take appropriate vaccines, antibiotics
and antiviral agents?

What to Drink for Good Memory
A great way to keep your aging memory sharp and avoid Alzheimer’s is to drink the right stuff.

a. Tops: Juice. A glass of any fruit or vegetable juice three times a week slashed Alzheimer’s odds 76% in Vanderbilt University research. Especially protective:blueberry, grape and apple juice, say other studies.

b. Tea: Only a cup of black or green tea a week cut rates of cognitive decline in older people by 37%, reports the Alzheimer’s Association. Only brewed tea works. Skip bottled tea, which is devoid of antioxidants.

c. Caffeine beverages. Surprisingly, caffeine fights memory loss and Alzheimer’s, suggest dozens of studies. Best sources: coffee (one Alzheimer’s researcher drinks five cups a day), tea and chocolate. Beware caffeine if you are pregnant, have high blood pressure, insomnia or anxiety.

d. Red wine: If you drink alcohol, a little red wine is most apt to benefit your
aging brain. It’s high in antioxidants. Limit it to one daily glass for women,
two for men. Excessive alcohol, notably binge drinking, brings on Alzheimer’s.

e. Two to avoid: Sugary soft drinks, especially those sweetened with high fructose corn syrup. They make lab animals dumb. Water with high copper content also can up your odds of Alzheimer’s. Use a water filter that removes excess minerals.

5 Ways to Save Your Kids from Alzheimer’s Now
Alzheimer’s isn’t just a disease that starts in old age. What happens to your
child’s brain seems to have a dramatic impact on his or her likelihood of
Alzheimer’s many decades later.

Here are five things you can do now to help save your child from Alzheimer’s and memory loss later in life, according to the latest research.

1. Prevent head blows: Insist your child wear a helmet during biking, skating,
skiing, baseball, football, hockey, and all contact sports. A major blow as well
as tiny repetitive unnoticed concussions can cause damage, leading to memory loss and Alzheimer’s years later.

Encourage language skills: A teenage girl who is a superior writer is eight
times more likely to escape Alzheimer’s in late life than a teen with poor
linguistic skills. Teaching young children to be fluent in two or more languages
makes them less vulnerable to Alzheimer’s.

3. Insist your child go to collegeEducation is a powerful Alzheimer’s deterrent. The more years of formal schooling, the lower the odds. Most Alzheimer’s prone: teenage drop outs. For each year of education, your risk of dementia drops 11%, says a recent University of Cambridge study.

4. Provide stimulation: Keep your child’s brain busy with physical, mental and
social activities and novel experiences. All these contribute to a bigger,
better functioning brain with more so-called ‘cognitive reserve.’ High cognitive
reserve protects against memory decline and Alzheimer’s.  

5. Spare the junk foodLab animals raised on berries, spinach and high omega-3 fish have great memories in old age. Those overfed sugar, especially high fructose in soft drinks, saturated fat and trans fats become overweight and diabetic, with smaller brains and impaired memories as they age, a prelude to Alzheimer’s.